Coffee, one session at a time.
The Brief
A specialty coffeehouse serving espresso, latte, cappuccino and cold brews, aimed at a generation that treats the café as studio, office and stage.
The Idea
A sunny yellow disc, a hand-drawn barista and a wordmark whose 'O' is a cup seen from above. The brand feels like a sketchbook kept behind the counter: warm, crafted and a little playful.
The Outcome
Packaging and imagery that make the morning ritual feel like a session worth showing up for.
Identity in application
Kraft bags, yellow tins and hand-drawn baristas over dark roasted wood. The café's warmth is packed into every bag and cup.